Saturday

Anime, Anime Everywhere





Anime and other cute characters can be seen almost everywhere in Japan, from food products, to police boxes, to anti-nuclear war protests. Japan is famous for its love of cute things and the creation of anime and manga that are immensely popular around the world. So, it makes sense for them to project their success onto almost everything. The first picture I have is of Pepsi, featuring a character from the popular manga and anime, One Piece. But putting this character onto Pepsi, they are attracting One Piece fans to buy the Pepsi. People will buy it to support the character even if they don’t like Pepsi. The next picture is of a vending machine with a popular pokemon Eevee and its evolutions. There is a new pokemon game and a pokemon movie coming out, so by putting the pokemon stuffed animals into vending machines, they are inviting old pokemon fans to buy them and also advertising at the same time. The next picture is a tin of chocolates that I bought a Lawson. The chocolates were pretty good, but I obviously didn’t buy it for the chocolates, I bought it because I am a fan of Dragonball Z and I wanted to display the tin on my desk with all of my other merchandise. Selling this tin was also a way to advertise the new Dragonball Z movie that came out recently. The final picture is a picture of a soda with Dragonball Z characters on the outside. Again, recently there has been an increase of Dragonball Z merchandise in circulation due to the new movie’s release.

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